Wild Bill, originally from Hartford, Connecticut, found his way to Noank about 40 years ago. His entrepreneurial journey began three decades past, right out of his home, with the creation of Wild Bill's Action Sports. Initially, the business wove its magic in the world of screen printing and embroidery.

His venture soon pivoted towards the allure of the sea, taking over a tackle shop and gradually steering away from the apparel trade. Fishing, a long-held passion, naturally charted his course towards charter fishing—a realm where he has since been refining his craft and expanding his business through the powerful currents of word-of-mouth. Wild Bill's passion doesn't end at the dock, though; he's also a connoisseur of Good Coffee.

For over 25 years, Wild Bill has honed his fishing skills and nurtured his charter service, attracting a loyal clientele primarily through the glowing recommendations of those who've experienced his offerings first-hand. Most of his customers are repeat visitors, drawn back by his commitment to quality and the pride he takes in ensuring a memorable catch.

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The Sarah J, crafted by Wild Bill and his son for specialized fishing, revolutionized the charter experience with its unique design. Initially, Wild Bill’s customers preferred the agility and shallow draft of the smaller Sara J for its unparalleled access to prime fishing spots and engaging light tackle fishing. However, the physical demands of extensive days at sea highlighted the need for a larger, yet equally unique vessel.

To preserve the essence of their original offering without succumbing to traditional models, they innovated a custom 43' Fish-around based on a 42’ Wellcraft Excalibur, extensively modified for durability, comfort, and efficiency. With a pilot house for protection against the elements, and powered by twin Yanmar 315hp diesel engines, the Sarah J boasts exceptional fishability, speed, and comfort. It's equipped with Raymarine electronics and safety features, ensuring an excellent fishing experience.

Licensed for 6-pack charter in CT, NY, RI, and MA, and holding a Federal Migratory Pelagic Species License, Sarah J is not just a fishing charter but also offers golf charters, private outings, and sightseeing tours.

Sarah J in the final stages of the build process.