Bait & Tackle


Located at Spicer’s Marina,

Wild Bill’s has been the go-to bait and tackle store for Noank, Mystic, and Groton for over 30 years.

our inventory

Includes but is not limited to…

  • Live bait - eels, sand worms, green crabs (seasonal)

  • Frozen Bait - sand eels, clams, bunker, squid, squid strips, Canadian spearing Peruvian spearing, finger mullet, butterfish, mackerel, herring, and ballyhoo (based on availability)

  • Ice - best value, guaranteed!

  • Coffee, soda, water, snacks

  • Fishing Charts

  • Rods - Star Rods, Tica, Diawa, Sea Striker, and more (as well as custom rods!)

  • Reels - Penn, Shimano, Avet, Okuma, and more

  • Tee Shirts

  • Taxidermy services

  • Fish Stories

boat launch

boats up to 45 feet
daily use: $10